Wanted: Community Manager at Markhor

At Markhor our vision is building an active community of artisans and gentleman on the values of trust, transparency and traceability. For us it is very important how we communicate with our customers before, during and after the sale. To do this better we are looking for a Community Manager to join our Lahore team. See the job description below:

Markhor shoes

We are looking for a community manager to add more fuel to our marketing team. You will be working closely with our small team to launch and run our crowdfunding campaign and, implement the content strategy. Love for quick learning would be huge plus, as you shall be doing quite a few new things on weekly basis.

Responsibilities:
  • Creating original content for blogs / stories
  • Working with team, craftsmen, partners and ambassador to create interesting stories, managing relations and communication around product manufacturing to customer delivery.
  • Writing and managing all social media accounts (Instagram, Twitter, Facebook)
  • Tracking and analysing social traffic data
  • Crafting bi-monthly newsletter
  • Developing partnership with bloggers/influencers of news and initiatives via email outreach. Manage the database as well
  • Experimenting with new ways to increase engagements
Who we’re looking for:
  • Confider writer and photographer
  • Savvy with social media
  • Excited about exploring new ways to connect with our customers via social media
  • Critical eye for detail and design
  • Computer skills include Photoshop and Illustrator
  • Demonstrate strong verbal and written communication skills
  • Strong organizational skills

To apply: Please reach out at waqas (at) themarkhor.com with a cover letter and resume. Learn more about us at www.themarkhor.com

Hometown is looking for interns — anywhere from the world

For new comers, I’ll come straight to the point.

HOMETOWN makes high-end leather footwear for men. We’re based in Lahore, Pakistan and are a year old startup. Our idea is to help Pakistani craftsmen make great products and sell in a remarkable way. We combine craftsmanship, story-telling and technology. We believe in keeping humanity into our business, therefore we ask for help when we need it. This is where you come, and will spend two months with a diverse group of  people.

 

The positions available are mentioned below. Ideally, we are looking for college students or dropouts who can work from home / campus at least for three days a week. The candidates should be able to work quickly, efficiently and without much supervision.This is an unpaid internship, but we believe in freedom of work and ideas. So if you’re about passionate in working a startup / social enterprise in the above mentioned areas, do come. You’ll get valuable skills, experience and networking. Please take 5 min to know about Hometown Story, why we write a handwritten letter, how we started from a small town of Pakistan and made it places like Acumen, and receive testimonials from our customers like these.

1. Leather Shoes / Accessories Designer:

You’ll work with our design team, give feedback on upcoming collection of shoes and leather accessories.

2. Designer

You will shape the future of Hometown. Designer will work with almost everyone in our small team, from craftsmen to founders to customers. We’re not looking for someone who’s design starts and ends in Photoshop. Instead someone who starts from notebook, and willing to do it differently and learn from customers’ feedback.

3. Front End Developer

We’re re-vamping our web strategy. You’ll help us design our platforms for stories and shopping portal by working along our developer.

4. Story Teller

Story telling is an ingredient part of the kind of brand we’re trying to build. As a story teller, you’ll make sure story of our team, customers are part of our all messages. You’ll review the content of our new website, build the content strategy and help the word out.
To apply, send a brief note of interest along with your work sample / résumé at bolo@hometownshoes.com by June 30th.

Fireside Chat with Sanjeev Bikhchandani of Naukri.com — #TiECon Lahore

“Waqas don’t lose money on sales. E-commerce is more about commerce and less about ‘E’ thing.”

This is the first thing I learned yesterday from Sanjeev Bikhchandani, while he handed over me his business card. He is founder of naukri.com a company he founded in March 1997, now he serves as the founder and executive vice chairman of InfoEdge India, a traded Internet company valued at $700 Million.

I and Sidra, were especially interested in his story of building a company from scratch. And we learned quite a lot.

Today he was talking to young (& some old) entrepreneurs, at an event by TiECon Lahore. This was actually a conversation between Sanjeev and Monis Rehaman (CEO of Rozee.pk). The conversation was very interesting and thoughtful, that is what you expect when two leaders of recruitment portal sit together. Sanjeev shares his experiences and lessons to entrepreneurs distilled from his experience of building naukri.com and other startups where he advises and invest.

See the points below, I am just putting them in bullets:

  • The best way to build a company is: find an unsolved problem and build a business around it. That is the best way.
  • Don’t start startup just for the sake of big valuations to raise maximum funding. It’ll lead you to nothing, instead focus on building a pure business first.
  • Great companies are built out of competitions.
  • For the first 6 months of naukri.com I hadn’t any computer. I was doing a job at 5k and a computer was priced at 100k those days, so I was using this computer of my friend. And he would let me use it from 10pm till 4am.
  • I was fortunate to have customer insight of the business I was starting, so it was a big advantage at then. If you get to have a customer insight, then you don’t have to spend lot of time and energy on market research.
  • Avail the opportunity to max. Example: I had data of the HR managers of 100s of companies, so we built a mailing list and started writing them why naukri.com is right channel for them. It worked!
  • Know the value of money, spend it wisely in business. We rejected an investor who was encouraging us to spend all his investment in advertising, and that too within 6 months. So we instead, found out someone who had approach like us and accepted their investment.
  • I learned how hard it was to raise the revenue through Internet, in early days.
  • When the company was expending, we hired really good guys. Things didn’t end there, I accept the reality that I shouldn’t be the only one to make all decision, as I was doing for past few years. We gave this new talent the decision power and supported within company. This all lead to progress.
  • I approached to a guy who could build a software for us, it was his first time to make such a software to integrate with our site, and I had no money to pay him. So instead of spending time on raising money, I shared equity with him. It worked very well.
  •  I was approaching to the right kind of people at right time. Like, when I needed a programmer: I did not go for any big name or someone working at large company. They wouldn’t work for me at that time, so I went to people who were working from home office. They did the job.
  • Along side, I am engaged in building a first of its kind university in India, which is focused on Liberal Arts and Social Sciences and it offers students a 4 year baccalaureate program and lets students choose their final subjects after two years of study.
  • Entrepreneur is about making choices and then working hard to make your dreams come true, if I would been doing the first job I did. I couldn’t afford the kind of education for my daughter, what I’m providing now.
  • I make milestones for myself. In 5 years, I’ll be at that stage of business and life, and in next 5 I’ll be somewhere better, and so on. That’s how I see it all.

Wow! Thank you Sanjeev and Monis, that was quite a learning + inspiring session. Fellow participants, if I missed anything, please include that in comments below.

Personal Note for my blog readers: This post might come as a surprise. I’m doing fine and HOMETOWN is making remarkable achievements. I’ll be making my remarks later this week. 🙂 Thank you.

HOMETOWN — Just Launched My Startup!

There comes a time in life, when you prepare yourself for a big day. You have thought about this time for years. And now you finally made it in a series of events.

For some it is getting admission at a remarkable college, or marrying with right person, for some it could be buying the first shoes for their parents.

Here at Hometown I and my team are in the middle of such moment right now.

Launching HOMETOWN! Oh WOW! Our first collection includes, ready to wear men shoes, wallets and belts and a special Pakistani footwear, called Chappal.

So no matter who you are, what you wear (canvas trouser, jeans, kurta or anything in between), and in which part of the world you live. You can surely shop one thing or two, or just come over, see what we have been doing, tell us what we should. More, you can also get custom shoes just made for you.

HOMETOWN came into exist for two main reasons, I and my team wanted to play our best shot so far, and to make use of exceptional skills of our craftsmen.

We short-listed several products, tried to find what can be done, and what will work best. For example, we failed 24 times, to make one of our Chappal. And now when we see it, we feel like, you know how it feels.
They say, journey of one thousand miles start with one step, it can be short, or slow, but it is probablly the most important. We have taken it, you’ve taken it, if you are reading this post and I so believe together, we’ll learn how to live a better life and celebrate all what it has to offer.There is so much more to say, but I’ll let our products and service communicate that with you. Thank you so much for being with all the time, and if you have any thing to say, I force you to write in comments on Hometown Blog or here.

Happy Social Media Day 2011 from Lahore, Pakistan #SMDay #SMDayLhr

Friends, long awaited social media day is here and so is our event.

Those of you who’re joining us please reach by 7:30pm sharp today at Maisonette, MM Alam Road Lahore. Map here


And if you’re someone who’s not coming, follow our hashtags #smday and #SMdayLhr, also we’ll share videos and photos with everyone of you.

The event will be live blog here on this blog.

Here is a good news, Mashable and world is noticing our celebration of SMday. See the video below. At 1:22, they shared a photo of our last year’s meetup.

We look forward to discuss how social media is impacting our lives, and interact with you.

Stay Happy and Stay Social

Warmly!

-Waqas Ali
0333 – 6973708